With a unique background in both programming and usability, custom web development is where Clickable Bliss really shines.

While it’s usually best to take advantage of existing solutions to get the most return on investment, there is no denying that there are times when doing a custom application makes the most sense. Some advantages of going custom are:

• Users will get a more focused experience with less noise.
• Tasks will be tailor-fit to your exact business needs.
• The system will work for you, rather than you working for the system.
• There will be more opportunities to automate and optimize the workflow.

The big pitfall, of course, when it comes to custom web development is when people who are trained explicitly for building the backed-end end up building the user interface. We’ve all used these systems; they technically work but are a real pain to use. When Clickable Bliss is building a new web application we work from the user interface down. We feel the user interface is the most important aspect of our systems.

Design of the interface is a very interactive experience. We work closely with the future users of the system to define their needs and then offer up prototypes of possible solutions soon after. Bit by bit, releasing early and often, we make sure the system actually solves the problems before declaring victory.

Example custom web applications

• Member Management
• Vendor Listings
• Store Locators
• Photo Management
• Content Management
• Online Stores & Signups
• Custom Search Engines